RFP Response
Produces a complete federal proposal structured to FAR requirements and scored against typical source selection criteria.
Prerequisites
Collect before drafting:
- RFP package — solicitation number, title, SOW, Section L/M instructions
- Contracting Officer — name, title, agency, address
- Offeror profile — legal name, UEI/CAGE, NAICS, small business certifications, SAM.gov status
- Past performance — 3–5 relevant contracts with CO/PM contacts, values, CPARS ratings
- Key personnel — resumes, clearance levels
- Cost data — indirect/fringe rates, labor categories and rates, subcontractor quotes
Quick Start
- Parse Section L (formatting) and Section M (evaluation factors) — these control everything
- Build a compliance matrix mapping every SOW/Section L requirement to a proposal section
- Draft volumes in order: cover letter → technical → cost/price → reps and certs
- Verify every capability claim cites past performance, test results, or published research
- Confirm all FAR/CAS citations against current regulations before submission
Proposal Volumes
1. Cover Letter (≤2 pages)
Include: addressee (named CO), solicitation reference, agency-specific mission knowledge, qualifications with CPARS ratings, compliance affirmation for all mandatory requirements, validity period (per solicitation, typically 60–120 days), authorized signatory with binding authority.
2. Executive Summary (≤3 pages)
- Restate requirements interpretively — connect SOW to agency mission (do not paraphrase)
- Differentiated solution with named methods, partnerships, or innovations
- Quantified value proposition tied to documented past performance
- Key personnel highlights and organizational depth
3. Technical Approach
Mirror SOW structure — one response per major task. For each task address:
- Methods, tools, technologies, and rationale for selection
- Resource requirements, dependencies, GFE/GFI needs
- Integration points with agency systems or other contractors
- Applicable standards (cite by name and number)
- QA/QC protocols, acceptance criteria, corrective action process
- Risk identification with specific mitigation plans
- Technical diagrams (professional quality, labeled, referenced in text)
4. Management Plan
Org structure: management philosophy, org chart with key personnel (% time, reporting lines, sub interfaces), PM authority and span of control.
Resumes (consistent format): education, certifications, clearances, government contract experience, measurable accomplishments.
Schedule: milestones, deliverables, dependencies, critical path. Gantt or PERT format with historical duration estimates.
Administration: invoicing method/frequency, progress reporting cadence (CDRL-compliant), change control process, COR/COTR communication protocols, FAR clause procedural responses.
Staffing: recruitment plan, retention approach, succession plan, subcontractor oversight.
5. Past Performance
Per reference (3–5 projects):
| Field | Content | |---|---| | Client / agency | Name, federal/state/local | | Contract number | Including vehicle (GWAC, IDIQ, etc.) | | Type and value | FFP/CPFF/T&M; total value | | Period and scope | Dates; elements paralleling current SOW | | CPARS ratings | By evaluation factor; "Satisfactory" or above | | Outcomes | Quantified savings, defect rates, on-time %, awards | | Challenges | Obstacles encountered and corrective actions | | Reference contact | Name, title, phone, email (verified, willing) |
If limited prime experience: include key personnel track records and teaming partner experience with clear role delineation. Address any negative performance with corrective action narrative.
6. Cost/Price Breakdown
Structure by government cost element:
| Element | Detail | |---|---| | Direct Labor | LCAT, hours by year/task, rate (loaded/unloaded) | | Fringe / Overhead / G&A | Rate %, allocation base, pool composition | | Materials | Itemized with vendor quotes for major purchases | | Subcontracts | Same breakdown as prime, per subcontractor | | Travel | Trips, destinations, duration, FTR per diem | | ODCs | Software, communications, printing, shipping | | Fee/Profit | Justified by risk, complexity, capital investment |
- Derive labor hours from historical actuals, industry standards, or bottom-up analysis — no unsupported round numbers
- Apply index-based escalation (ECI, CPI) with cited sources for multi-year contracts
- All costs must be allocable, allowable, and reasonable per FAR Part 31
7. Cost Supporting Documentation
- [ ] Basis of Estimate narrative per major cost element
- [ ] Labor rate documentation (payroll, salary surveys, market data)
- [ ] Vendor quotes (current, ≤6 months; multiple for major items)
- [ ] Indirect rate documentation: FPRA/PREA or rate build-up with CAS disclosure
- [ ] Escalation factor support with index citations
- [ ] Subcontractor proposals with competitive selection documentation
- [ ] Accounting system description; CAS Disclosure Statements if applicable
8. Representations and Certifications
- SAM.gov — confirm UEI, CAGE, NAICS, size standards current as of submission
- Small business — verify against NAICS size standard; SBA cert current if WOSB/SDVOSB/HUBZone
- Tax compliance — no delinquent federal tax liabilities (coordinate with finance)
- Executive compensation — disclose if ≥80% federal revenue and >$25M
- Procurement certs — OCI disclosures, conflict of interest, applicable statutes/EOs
- Signatory — officer with actual binding authority; verify before execution
Legal risk: False certifications trigger termination, suspension/debarment, civil penalties, and criminal prosecution. Escalate any compliance uncertainty to legal counsel.
Pitfalls
- Section L violations disqualify — every formatting requirement is mandatory; page limits are strict
- No marketing language — every claim must cite evidence (past performance, certifications, test results)
- Jargon balance — precise terminology but accessible to non-specialist evaluators
- Graphics standards — all diagrams must be professional, labeled, captioned, and cited in text
- Citation verification — confirm all FAR, CAS, and statutory references against current FAR/DFARS before submission
- Jurisdiction — U.S. federal procurement only; apply DFARS supplements for DoD solicitations
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