column-b-strategic-planning
A framework for "working backward from the future" to build audacious products. Use this when kicking off new projects, setting multi-year roadmaps, or defining a company-wide mission that transcends …
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A framework for "working backward from the future" to build audacious products. Use this when kicking off new projects, setting multi-year roadmaps, or defining a company-wide mission that transcends …
Build and grow online communities with engagement strategies and growth tactics
Executive communication style for all-hands emails. Balances transparency with appropriate messaging.
Systematically identify and win accounts from major freight brokers by exploiting their known vulnerabilities. Use when targeting competitor accounts, building displacement campaigns, or analyzing com…
Analyzes competitor content strategy and identifies differentiation opportunities. Use when the user asks about competitor analysis, content gaps, competitive research, or finding unique angles.
A strategic framework for spreading product news or company updates by targeting audiences in sequential stages—from internal teams to power users and then broader circles. Use this when launching a n…
Use this skill when working with wealth managers, financial advisors, RIAs, or financial planners. Covers AI enablement for advisory workflows, portfolio management tools, client reporting automation,…
Content brief template and creation methodology for SEO-optimized content. Use when preparing briefs for writers or planning new content pieces.
Create a communication management plan. Use it when formulating an information sharing plan and reporting system.
Help users build and grow product communities. Use when someone is starting a community, scaling an ambassador program, driving community-led growth, or choosing between user, developer, or partner co…
Generates business/company names across 10 categories (Descriptive, Metaphoric, Invented, Founder-based, Acronym, Compound, Foreign, Playful, Geographic, Legacy) with USPTO trademark screening, domain…
Master competitive analysis templates including competitor deep-dives, battle cards, feature comparison matrices, and win/loss analysis. Use when analyzing competitors, creating battle cards for sales…
Track and analyze competitor activities for strategic advantage
Help users conduct effective hiring interviews. Use when someone is designing an interview loop, crafting interview questions, evaluating candidates in real-time, or building a structured interview pr…
Guide for analyzing and enhancing viral potential using Jonah Berger's STEPPS framework (Social Currency, Triggers, Emotion, Public, Practical Value, Stories). Use when discussing word-of-mouth market…
This skill should be used when users need to evaluate course content, workshop materials, or training programs against a set of evaluation criteria (such as ICP-BAF learning outcomes). The skill audit…
Telegram/Discord community building, holder psychology, retention mechanics, cult creation. Use when building communities, managing holder sentiment, designing engagement systems, or optimizing retent…
Send beautifully formatted HTML digest emails summarizing open competitions, their status, and strategy. Supports dark mode, closing soon highlights, and multiple recipients.
Help users understand and respond to competition. Use when someone is positioning against competitors, evaluating market threats, running competitive war games, or deciding how much to focus on compet…
This skill should be used when the user asks to "analyze competitors", "assess competitive landscape", "identify differentiation", "evaluate market positioning", "apply Porter's Five Forces", or reque…
When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative page,' 'vs page,' 'competitor comparison,' 'comparis…
Help users run better customer and user interviews. Use when someone is preparing for user research, planning discovery interviews, writing interview questions, analyzing interview findings, or trying…
Creates strategic content schedules with themes, dates, and publishing cadence. Use when the user asks about content calendars, publishing schedules, content planning, editorial calendars, or content …
Create SEO-optimized marketing content with consistent brand voice. Includes brand voice analyzer, SEO optimizer, content frameworks, and social media templates. Use when writing blog posts, creating …