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Complete strategic problem-solving methodology from "Cracked It!" by Garrette, Phelps & Sibony. Use when users need to solve complex ill-defined business problems, structure and analyze strategic issu…
Supports the creation and optimization of marketing content. Generates optimized content for various media such as blog posts, landing pages, and social media posts. Use when executing a content marke…
Plan creative production schedule by assessing current inventory, identifying gaps by angle and format, scheduling production priorities, and allocating resources. Use for monthly planning, coordinati…
Manage influencer collaborations, creator contracts, and partnership campaigns
Find creative inspiration from parallel industries where your avatar exists. Use when you need fresh angle ideas, want to break out of industry conventions, or are looking for "blue ocean" creative op…
Synthesize recent customer feedback and pain points
Expert customer training. Use for onboarding programs, training materials, and certification paths.
Customer support that exceeds customer expectations by 120%. Creating a response of over 2000 characters that touches the heart, integrating six educational elements and the Sun style.
Creates professional portfolio project entries with achievement-focused content showcasing impact and technical depth. Use when adding new projects, documenting work accomplishments, or showcasing pro…
Use when building marketing landing pages or SaaS homepages - provides a systematic workflow for hero-first design, animation patterns, social proof, and section expansion that creates consistent, pro…
Generate a complete creative brief from product/offer info using the GET framework. Use when starting work on a new offer, product, or campaign and need to gather brand info, identify target avatars, …
A framework for optimizing paid growth through iterative creative testing and AI-accelerated concepting. Use this when scaling social channels (Meta, TikTok), when CPCs are rising, or when transitioni…
Search and book cruises, compare cruise lines, and manage cruise reservations through Cruise.com
Defines the current customer experience stage for the target customer type. Use before conducting a customer experience survey.
Jobs-to-be-Done (JTBD) customer persona development with priority matrix, buying journey mapping, and decision criteria analysis. Creates actionable buyer personas for product and marketing decisions.
Healthcare SEO strategy for Brazilian medical and wellness professionals. Includes specialized keyword research (dermatology, psychology, nutrition), professional content templates, local SEO optimiza…
TikTok/릴스용 숏폼 영상 스크립트 생성. 리서치 데이터를 기반으로 60초 이내의 후킹-본문-CTA 구조 스크립트를 작성합니다.
Expert in Facebook Ads creative analysis. Use for evaluating the effectiveness of creatives, Risk Score, A/B testing, and recommendations for improvement.
Document learnings from creative tests including patterns of what worked and what didn't, updating the angle/hook performance database, and identifying new hypotheses to test. Use after test cycles to…
Expert in cropland out of production compensation agreements for transmission lines, pipelines, and other infrastructure on agricultural land. Use when analyzing ongoing agricultural productivity impa…
Use the JTBD (Jobs To Be Done) framework to define the target customer types. Use it when understanding and identifying customer segments and core jobs.
A framework to replace company-centric funnels with a journey mapped to customer value. Use this when trial-to-paid conversion is low, when product onboarding feels disjointed, or when marketing and p…
Synthesize research, data, and insights to create a rich, actionable buyer persona with demographics, psychographics, jobs-to-be-done, pain points, motivations, buying journey, and channel preferences…
D1 swimming recruitment expertise for Michael Shapira. Invoke when discussing swim times, college recruiting, or coach outreach.