market-strategy
Use when planning market entry, designing PMF strategy, or applying Toss's 16-question framework. Includes Pain Point Score, Trojan Horse path, 10x improvement guide.
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Use when planning market entry, designing PMF strategy, or applying Toss's 16-question framework. Includes Pain Point Score, Trojan Horse path, 10x improvement guide.
International marketing localization - regional platforms, cultural adaptation, compliance frameworks, and multi-market GTM strategies
Market operation expert, proficient in digital marketing, user growth, operation strategies, and data analysis
Paid advertising strategy for Google, Meta, TikTok, LinkedIn - campaign structure, bidding, audiences, creative, measurement, budget allocation, unit economics (CAC/LTV), revenue attribution, incremen…
Research market trends, competitors, audience insights, and marketing best practices. Use before marketing-planning for data-driven strategy.
Sync ClaudeKit Marketing with Engineer updates using natural language. Handles the two-step sync process, reports what changed, and helps review updates.
Design and implement a scalable marketing technology stack that balances first-party data collection with third-party tools. Use this skill when moving beyond basic conversion tracking, consolidating …
Handle media and press outreach. Use when journalists or podcast producers request interviews, features, or press information.
Evaluates PM decisions from positioning, messaging, and GTM perspective. Use when user wants marketing review, GTM assessment, or positioning check. Simulates VP of Product Marketing perspective.
Systematic marketing experimentation process - discover concepts, generate hypotheses, coordinate multiple experiments, synthesize results, generate next-iteration ideas through rigorous validation cy…
Use when building or fixing B2B pipeline. Revenue-aligned demand generation with lead types, funnel design, conversion paths, scoring/routing, attribution, ABS motions, and compliance.
Comprehensive workflow for creating new marketing pages on the Kowalah website. Use this skill when a user requests to create a new marketing page, solutions page, product page, or any complete webpag…
When the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions 'psychology,' 'mental models,' 'cognitive bias,' 'persuasion,'…
Visual marketing asset creation for ads, social media, email, presentations, and brand collateral. Platform-specific dimensions, creative best practices, AI design tools, and conversion-focused visual…
Matomo (Piwik) analytics platform API. Use for web analytics, tracking implementation, reporting API integration, plugin development, PHP/JavaScript tracking clients, and database schema understanding…
Help users build relationships with journalists and get press coverage. Use when someone is pitching reporters, preparing for media outreach, trying to get press coverage, or managing ongoing journali…
Unified marketing metrics dashboard and CLI. Use when building or running a marketing status dashboard that pulls from PostHog, Google Search Console, Stripe, and ad platforms. Covers traffic, SEO, ad…
Multi-channel demand generation, paid media optimization, SEO strategy, and partnership programs for Series A+ startups. Includes CAC calculator, channel playbooks, HubSpot integration, and internatio…
When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strat…
This skill should be used when starting the work day for marketing and PR work, planning content production, managing campaigns, organizing media relations, or coordinating multi-platform content dist…
When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, or other platforms. Also use when the user mentions 'LinkedIn po…
Help users build and manage marketplace liquidity. Use when someone is working on a marketplace business, struggling with supply/demand balance, trying to improve match rates, or asking how to reach c…
Help users assess and achieve product-market fit. Use when someone is trying to determine if they have PMF, measuring user engagement and retention, running the Sean Ellis survey, or figuring out if t…
Create platform-native content that resonates with each community's culture. Use when adapting technical content for WeChat, Hacker News, Reddit, Medium, Twitter/X, Dev.to, or LinkedIn. Transforms gen…