Instagram Graph API

Version: v21.0 | Base: https://graph.instagram.com/v21.0

Quick Reference

| Action | Endpoint | Method | |--------|----------|--------| | Create Container | /{user_id}/media | POST | | Publish | /{user_id}/media_publish | POST | | Check Status | /{container_id} | GET | | Get Insights | /{media_id}/insights | GET |

Two-Phase Publishing

1. Create Container → container_id
2. (Video only) Poll until FINISHED
3. Publish Container → post_id

Publishing Functions

from app.instagram_helper import (
    post_photo_to_instagram,
    post_video_to_instagram,
    post_carousel_to_instagram
)

# Image
result = await post_photo_to_instagram(image_url, caption)

# Reels
result = await post_video_to_instagram(video_url, caption)

# Carousel (2-10 images)
result = await post_carousel_to_instagram(image_urls, caption)

Video Requirements

| Spec | Value | |------|-------| | Resolution | 720x1280 (9:16) | | Codec | H.264 video, AAC audio | | FPS | 30 | | Max | 90 seconds |

# Auto-convert
from app.instagram_helper import convert_video_for_instagram
result = await convert_video_for_instagram(input_path)
# Returns: {success, output_path, converted, file_size_mb}

Insights

from app.insights_helper import get_instagram_media_insights

insights = await get_instagram_media_insights(media_id)
# Returns: {plays, reach, saves, shares, likes, comments, engagement_rate}

Reels metrics: plays, reach, saved, shares, comments, likes Image metrics: impressions, reach, saved

Rate Limiting

• Container creation: 2s delay
• Video polling: 10s interval, max 30 attempts
• Insights fetch: 0.3s delay between calls

Environment Variables

INSTAGRAM_ACCESS_TOKEN=...
INSTAGRAM_USER_ID=...
INSTAGRAM_BUSINESS_ID=...  # Optional

Return Format

# Success
{"success": True, "id": "17901234567890123", "platform": "instagram"}

# Error
{"success": False, "error": "Error message"}

Common Errors

| Error | Solution | |-------|----------| | OAuthException | Token expired - refresh | | MediaTypeNotSupported | Wrong format - convert | | RateLimitError | Too many calls - add delay |

Deep Links

• app/instagram_helper.py - Publishing
• app/insights_helper.py - Metrics
• app/cloudinary_helper.py - Video CDN