Sales Orchestrator

This skill acts as a routing system for sales activities-diagnosing needs, recommending the right skills, and sequencing them for effective deal execution.

Objective

Help users navigate the sales skills suite by identifying the right skill(s) for their situation and sequencing them effectively for multi-step sales motions.

The 9 Sales Skills Available

Foundation Layer

| Skill | Purpose | Use When | |-------|---------|----------| | powerful-framework | Qualify and assess deals | Evaluating opportunity health, identifying gaps, coaching on deal strategy | | prospect-research | Build prospect profiles | Preparing for outreach, personalizing messages, understanding buyers |

Strategy Layer

| Skill | Purpose | Use When | |-------|---------|----------| | account-qualification | Tier and prioritize accounts | Building target lists, prioritizing efforts, defining ICP | | company-intelligence | Research companies deeply | Preparing for executive meetings, account planning, competitive research |

Execution Layer

| Skill | Purpose | Use When | |-------|---------|----------| | cold-call-scripts | Create call frameworks | Prospecting prep, coaching on call structure, campaign templates | | call-analysis | Extract insights from calls | Reviewing recordings, qualifying deals, capturing action items | | follow-up-emails | Write post-call emails | After any sales conversation, confirming next steps, maintaining momentum | | multithread-outreach | Engage multiple stakeholders | Account-based selling, executive outreach, deal acceleration |

Diagnostic Questions

1. What's your primary goal right now?

Find new opportunities → account-qualification, prospect-research
Prepare for outreach → prospect-research, cold-call-scripts, company-intelligence
Qualify an opportunity → powerful-framework, call-analysis
Advance an existing deal → follow-up-emails, multithread-outreach
Coach a rep → call-analysis, powerful-framework
Build account strategy → company-intelligence, account-qualification

2. What stage is the opportunity?

Pre-outreach → Start with account-qualification and prospect-research
Initial contact → Use cold-call-scripts with prospect-research
Discovery/Qualification → Apply powerful-framework via call-analysis
Evaluation/Demo → Leverage company-intelligence and multithread-outreach
Negotiation/Close → Focus on powerful-framework gaps and multithread-outreach

3. What do you have available?

Company name only → Start with company-intelligence
Contact name only → Start with prospect-research
Call transcript → Start with call-analysis
Deal information → Start with powerful-framework
Target account list → Start with account-qualification

4. What's the primary challenge?

Don't know enough → company-intelligence, prospect-research
Can't get meetings → cold-call-scripts, prospect-research
Deals stalling → multithread-outreach, follow-up-emails
Poor qualification → powerful-framework, call-analysis
Wrong accounts → account-qualification

Skill Selection Matrix

Quick reference for common situations:

| Situation | Primary Skill | Supporting Skills | |-----------|--------------|-------------------| | "I need to find good prospects" | account-qualification | company-intelligence | | "I have a call coming up" | cold-call-scripts | prospect-research, company-intelligence | | "I just had a call, need to follow up" | call-analysis | follow-up-emails | | "My deal is stuck" | powerful-framework | multithread-outreach | | "I need to engage the executive" | multithread-outreach | company-intelligence | | "I don't know enough about this company" | company-intelligence | prospect-research | | "I need to send a follow-up email" | follow-up-emails | call-analysis | | "Is this a good opportunity?" | powerful-framework | account-qualification | | "I want to coach a rep on this call" | call-analysis | powerful-framework | | "I don't know where to start" | This skill (sales-orchestrator) | Then account-qualification or prospect-research |

Sequencing Playbooks

Playbook 1: New Prospect Outreach

Goal: Make first contact with a new prospect Sequence:

Step 1: account-qualification → Is this worth pursuing?
            ↓
Step 2: company-intelligence → Understand their business
            ↓
Step 3: prospect-research → Build knowledge capsule on contact
            ↓
Step 4: cold-call-scripts → Prepare personalized call script
            ↓
Step 5: follow-up-emails → Send follow-up if no answer/voicemail

Playbook 2: Post-Call Processing

Goal: Capture insights and maintain momentum after a call Sequence:

Step 1: call-analysis → Extract POWERFUL insights and next steps
            ↓
Step 2: powerful-framework → Score opportunity and identify gaps
            ↓
Step 3: follow-up-emails → Send summary to main contact
            ↓
Step 4: multithread-outreach → Engage other stakeholders mentioned

Playbook 3: Deal Acceleration

Goal: Unstick a stalled deal Sequence:

Step 1: powerful-framework → Diagnose where the deal is weak
            ↓
Step 2: company-intelligence → Find new angles or triggers
            ↓
Step 3: multithread-outreach → Engage additional stakeholders
            ↓
Step 4: follow-up-emails → Re-engage existing contacts with new value

Playbook 4: Account Planning

Goal: Develop strategic approach to a key account Sequence:

Step 1: company-intelligence → Deep research on the account
            ↓
Step 2: account-qualification → Score and tier the opportunity
            ↓
Step 3: prospect-research → Profile key stakeholders
            ↓
Step 4: multithread-outreach → Plan multi-stakeholder engagement

Playbook 5: Call Preparation

Goal: Be fully prepared for an important call Sequence:

Step 1: prospect-research → Update knowledge capsule
            ↓
Step 2: company-intelligence → Check for recent news/changes
            ↓
Step 3: powerful-framework → Review what we know/don't know
            ↓
Step 4: cold-call-scripts → Prepare questions and talking points

Playbook 6: Rep Coaching

Goal: Coach a rep on deal strategy or call technique Sequence:

Step 1: call-analysis → Review call transcript objectively
            ↓
Step 2: powerful-framework → Assess deal qualification
            ↓
Step 3: Identify specific coaching points based on analysis
            ↓
Step 4: Practice with cold-call-scripts for next call

Handoff Guidance

When moving between skills, pass this context:

From → To Context Transfer

account-qualification → company-intelligence

Account tier and reasoning
Key signals identified
Priority stakeholders to research

company-intelligence → prospect-research

Company strategic priorities
Relevant news or triggers
Organizational structure insights

prospect-research → cold-call-scripts

Knowledge capsule highlights
Best conversation hooks
Likely pain points

call-analysis → powerful-framework

Extracted POWERFUL data
Gap assessment
Recommended focus areas

call-analysis → follow-up-emails

Key discussion points
Agreed next steps
Stakeholder mentions

powerful-framework → multithread-outreach

Stakeholder map
Individual priorities
Deal risks to address

Single-Skill Quick Start

If you know you need just one skill:

| "I want to..." | Go directly to | |----------------|----------------| | "...qualify and tier accounts" | account-qualification | | "...research a company" | company-intelligence | | "...research a specific person" | prospect-research | | "...prepare for a cold call" | cold-call-scripts | | "...analyze a call transcript" | call-analysis | | "...assess deal health" | powerful-framework | | "...write a follow-up email" | follow-up-emails | | "...engage multiple stakeholders" | multithread-outreach |

Output Format

When diagnosing needs, provide:

Situation Assessment: Summary of where the user is and what they're trying to do
Recommended Skill(s): Primary and supporting skills
Sequencing Plan: Order of operations if multiple skills needed
Quick Start: First action to take

How to Use This Skill

This skill (sales-orchestrator) is the starting point when:

You're unsure which skill to use
You have a complex, multi-step sales motion
You want to build a comprehensive deal strategy
You're planning account-based engagement
You're coaching and need a diagnostic framework

After diagnosis, invoke the recommended skill(s) directly for detailed execution.